Our Process


First, we examine your store looking for Clarity, friction points, customer behaviour, distractions and FUDS from analysing all these sources so that we will have a much better understanding of what is going on in your store.

Hierarchy of evidence

These insights have a hierarchy to them and we aim to learn from these to reach the top of the triangle so that everyone in your organisation has a better understanding of the visitors of your site.

Structured CRO plan

We follow a structured CRO plan so that there is no guesswork.